Embracing Global Markets Webinar Series
The webinar series ‘Embracing global markets’ supports European small and medium-sized enterprises and start-ups to innovate and expand in Asia, Africa and the Americas. The webinars are hosted by experts of various European Commission services and the ‘Enterprise Europe Network’, the world’s largest business service provider.
Who should attend?
This webinar is best suited for organisations that have an established presence in Europe and are at the very early stages of exploring transatlantic expansion. It is particularly relevant for those looking to design a lean, – a Minimum Viable Landing – before committing to a full-scale market entry.
Objectives
This webinar offers a fresh, entrepreneurial perspective on doing business in the United States, drawing directly on hands-on experience from companies supported by the EIT & 28DIGITAL Hub Silicon Valley.
Participants will come away with:
- a clear understanding of the Silicon Valley mindset and global business culture
- practical guidance on crafting a compelling pitch for the US market
- tips on tailoring your sales deck to the expectations of American customers
- field-tested lessons on US market entry, including common pitfalls and key success factors
The session closes with a live Q&A, giving participants the opportunity to ask questions and receive candid, on-the-ground insights.
Stream the webinar live or join the session via Webex to interact with our experts!
Our webinars are recorded and disseminated via our social media channels. If you don’t want to be visible, deactivate your camera and microphone. For more information read our detailed data protection notice.
